As a way of updating their image and appealing to a broader audience the website My Astrology Charts asked me rebrand them through both design and social media.
Keeping with the theme of astrology I decided to experiment with many different constellations for the logo until I found one that best fits the narrow height of the website’s banner. As the logo usually has a transparent background online I made a variant that can be used in print without relying on large sections of colour.
After finishing the logo I went on to design more brand assets including the favicon, business cards and astrology reports that they sell. Later I assisted the company with making changes to their website’s UI as well as optimising it for search engines and creating social media profiles to drive traffic to their site.