After building their Intro to User Experience Design online course on Teachable Experience Haus have found some problems/things that could be done better, because of this they want to use the same techniques that they teach on their course to create a new platform with a better UI, features that people actually need instead of just want as well as a proper mobile experience.
Over the course of the project, I interviewed 13 people about their experiences using online courses as well as if they would ever make one and if so how it would be structured. I also talked to 2 founders of course platforms about the struggles from a business perspective as well as the director of online learning at General Assembly on how they approach education.
“If you got a certificate at the end of it I may pay a bit more, I wouldn’t want to show it to anyone or anything but it would be nice to have digitally.” – Christopher Christoforou
After interviewing 13 users on how they both consume and teach online courses I created the ideal personas for someone using the Experience Haus platform.
“As a user, I would like to earn more money so that I can afford a better lifestyle.”
I realised that while the student experience is important the teacher experience defines what kind of courses get made and thus how likely students are to interact with and complete them. With this in mind, I was able to go forward with the design of the interface knowing it was fit for purpose.
Experience Haus needs a way to let teachers see how their students are doing because it will help ensure students complete their course.
While testing the idea of bolt-on services to make courses more affordable I discovered that people still expect a certain amount from any platform.
“I don’t think you should have to pay for that, you already paid for the course right so why do you have to pay to talk to the tutor?”
After two rounds of design and testing, I made a high fidelity version of the interface with a revamped user flow.
“I would debate even having custom text because I think it would be a bit too much for people…It’s kind of like customisation for the sake of it.”
Having analysed 24 competitors, interviewed 13 people, made 2 surveys and performed 3 rounds of user testing I presented it back to the client.
“I like it, it’s straightforward, for that amount of information you kind of do need to have it straightforward otherwise it gets a bit too jumbled up and intense.”